Paperboy is a 1985 arcade game by Atari Games originally developed in 1984 . The players take the role of a paperboy who delivers newspapers along a suburban street on his bicycle. The game was ported to numerous video game consoles and personal computers. The Nintendo Entertainment System (NES) version represented the first NES game developed in the United States and coincidentally, the Sega Master System version represented the first SMS game developed in the United Kingdom. Paperboy was innovative for its theme and novel controls.